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Market Overview
Growth Opportunities In South East Asia
The South East Asia region has experienced some of the
greatest telecom success stories in recent years, fueled
by growing consumer affluence, market liberalization and
policy reform. Comprising the ten members of the ASEAN regional
group (Brunei, Cambodia, Indonesia, Laos, Malaysia, Myanmar,
Philippines, Singapore, Thailand, Vietnam) plus East Timor
and Papua New Guinea, the region is one of the world's telecommunications
hubs. Totalling over 280 million mobile subscribers in March
2008, with an average penetration rate of 49.8% across the
region, growth opportunities are significant. Indeed, Informa
Telecoms and Media forecasts the total mobile subscriptions
to reach over 400 million by 2012.
There are, however, differences between the region's markets,
with some highly penetrated markets such as Singapore, Brunei
and Malaysia (each over 90% penetration), and some severely
under-penetrated ones such as Myanmar (0.6% penetration),
Papua New Guinea (3.5%) and East Timor (7.6%). Between these
extremes, a number of countries are showing exceptional
growth opportunities, thanks to a combination of high population,
relatively stable economic environment, and low penetration
rates that leave plenty of space for growth: Indonesia,
Philippines, and Vietnam are the most notable. The region's
markets are attracting investment from its major operator
groups (SingTel, Telekom Malaysia International), Hutchison
Whampoa), as well as interest from groups outside the region
looking for high returns outside their own markets. WiMAX
is also a key technology used in the development of broadband
access in the region.
South East Asia Mobile Subscriptions and Penetration
Rates Evolution 
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